BERNINA 740

740

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Comfortable sewing and embellishing

BERNINA 740 - comfortable, intuitive and inspiring

BERNINA 740 QE - Comfortable, intuitive and inspiring

The BERNINA 740 won over Swiss designer Mathias Ackermann right from the start: "Working with a BERNINA has an inspirational effect on my designs. I love working with the BERNINA 740, and not just because of its well-engineered technology. Features such as the threader and the BERNINA Stitch Regulator thrill me to bits. What's more, its versatility inspires me with new ideas, and its user-friendliness is simply brilliant. It also sews the finest fabrics, effortlessly."

The BERNINA Hook

The BERNINA Hook

The heart of the BERNINA 7 Series features a novel, centrally placed driver, which allows the BERNINA Hook to run fast yet quietly. The BERNINA Hook sews high-precision stitches up to 9 mm in width with speeds up to 1,000 stitches per minute. The bobbin holds up to 70% more thread than standard bobbins allowing you to sew longer without interruption.

Extended Freearm for Big Projects

Extended Freearm for Big Projects

The BERNINA 7 Series includes a meticulously engineered extended freearm with 10 inches of space to the right of the needle. Not only does the B 740 provide plenty of room for large sewing projects; with its 9mm stitch width, it's also ideally suited for beautiful decorative stitching. Small sewing jobs such as inserting zippers are completed flawlessly. And as your ambitions grow, the B 740 can be further upgraded with a wealth of optional accessories. For instance, add the BERNINA Stitch Regulator (BSR), which guarantees consistent stitches when free-motion sewing and quilting no matter how quickly you move the fabric.

Total Stitch Control

Total Stitch Control

All BERNINA 7 Series models provide an exclusive level of stitch control. Whether altering stitch length, stitch width or needle position, the machine will remember the stitch details for you. Your personal settings can be saved and retrieved at will. And the USB interface allows you to import and export stitches and stitch patterns or combinations.

Sew with Even Greater Ease

Sew with Even Greater Ease

The B 740 performs many tasks all by itself. The presser foot lowers automatically at the beginning of a seam. Threading is semi-automatic, and the thread is automatically cut when you reach the end of a seam. The standard package also features a practical extension table that makes working on all your sewing projects an absolute breeze.

BERNINA Adaptive Thread Tension

BERNINA Adaptive Thread Tension

The BERNINA Adaptive Thread Tension, a BERNINA innovation, provides ideal thread tension for each and every stitch type, in any variation. The tension is electronically adjusted to the selected stitch width, length, speed, and needle position on each penetration of the needle into the fabric. The result is the finest stitching without pressing a button.

BERNINA Dual Feed

BERNINA Dual Feed

The innovative BERNINA Dual Feed tames hard-to-manage fabrics providing superb fabric feed and optimum visibility while sewing. Easy to engage when needed, the BERNINA Dual Feed tucks completely out of the way when it's not.

New user interface

New user interface

User-friendly features and intuitive navigation: the Sewing Consultant and built-in tutorials offer direct onscreen support and instant answers to your questions.

Stop by the store for a demonstration and pricing!

Basic Features
Hook system B Hook
Maximum sewing speed (stitches per minute) 1000
Length of freearm to the right of the needle 254 mm
Color touchscreen Yes - 4.3 Inches
LED sewing lights 30 LED's
Maximum stitch width 9
Maximum stitch length 6
Needle positions 11
Sewing in each needle position Yes
Number of spool holders 2
Semi-automatic needle threader Yes
Adjustable presser foot pressure Yes
Automatic thread cutter Yes
Manual thread cutter 3
BERNINA Dual Feed Yes
Adaptive Thread Tension Yes
Memory (short-term/altered stitches) Yes
Memory (long-term/altered stitches) Yes
Create and save stitch combinations Yes
BSR functionality (straight stitch and zigzag) Yes
Start/stop button (stitching without foot control) Yes
Slide speed control Yes
Upper thread indicator Yes
Lower thread indicator No
USB interface for PC connection Yes
USB interface for USB data stick Yes
Multi-function knobs Yes
Changing stitch settings while sewing Yes
BERNINA foot control with kick-back function Yes
Needle stop up/down Yes
Bobbin winding while sewing/embroidering Yes
On-screen help Yes
Sewing tutorial Yes
Creative consultant Yes
Personal program Yes
History function (most-recently-used stitch patterns) No
Setup program Yes
Eco mode Yes
Sewing & Quilting
Stitch Designer No
360° directional sewing No
Sideways motion feed No
Pattern start/end function Yes
Connecting stitches No
Elongation Yes
Security function program Yes
Number of stitch patterns (incl. alphabet) total 800
Utility stitches total 29
Buttonholes (incl. eyelet) total 11
Automatic buttonhole-length measuring system Yes
Automatic buttonhole Yes
Manual multi-step buttonhole Yes
Button sew-on program Yes
Darning programs 2
Decorative stitches total 200
Decorative sideways motion stitches No
Quilting stitches total 23
Cross-stitch programs 21
Tapering/skyline stitches No
Sewing alphabets 5
Monograms (with sideways motion) No
Drag & Drop Yes

Stop by the store for a demonstration and pricing!

Heirlooms Forever
3112 Cliff Gookin Blvd
Tupelo, MS 37401
(662) 842-4275 or (800) 840-4275
Open 10 AM-5 PM Tuesday-Friday
Open 10 AM-3 PM Saturday



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HEIRLOOMS FOREVER
3112 Cliff Gookin Blvd Tupelo, Mississippi 38801
Telephone: 662-842-4275 Fax: 662-842-2284
For Orders: 800-840-4275

Our store hours are:
Tue-Fri: 10 AM-5 PM
Sat: 10 AM-3 PM
Closed Sunday and Monday

Questions or comments about this web site should be directed to kathy@sews.com.